Everyone likes choices! If you're worried about people unsubscribing from your list losing the opportunity to hear important things from you, this video is for you! When we give our readers choices in the kinds of content they want to receive from us, they stick around in our community longer and are more interested in what we have to say and are more likely to buy. This video teaches you how to create subscription preferences that can work alongside your safe unsubscribe link.
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