Managing Events in Automations w/ Event Timers

This video covers how to use the Event Timer Action for managing the perfect timing for all your content as it related to the date/time of your event.  We walk you through the use case for this as a way to avoid bad math in timing your events, maximizing automation.    We show you how create a simple drip campaign, set your event date and time, deliver your before and after emails/texts etc. based on the schedule you wish.